I-Stylist, shopper yomuntu siqu, umeluleki wezithombe ... kunemiqondo eminingi nobungcweti obuzungeze imfashini nesithombe somuntu uqobo, yize besivele sikhona, bathathe indima ekhethekile eminyakeni yamuva. Manje sebezijwayeza lo mkhakha bonke labo bantu abathathe isinqumo sokuziqeqesha bese ufaka umsebenzi othile onobungozi futhi, ngokusobala, ngaphandle kwekusasa, kepha ngokuhamba kwesikhathi okufakazele ukuthi unendawo yawo.
Njengesikhathi esithile esedlule inkulumo ethi "shopper yomuntu" yaqala ukuzwakala njengesambulo se-avant-garde nesintsha kwezemfashini, namuhla - silindele wena - i-Anglicism yokugcina ekhuphuka ezikhundleni I-Coolhunting nokuthi (kunjalo) kuza kithi esizuze njengefa e-US Leli gama liphendula ekuhunyushweni kwe- «mkhuba ukuzingela«, Futhi kuza kusho umsebenzi ohloselwe thola izitayela ezintsha nezimfashini ngaphambi kokuba zibe semakethe yakho.
El Okuhle ngungoti ophambili kulo msebenzi omusha nowokuqala ozalwa ngesidingo phenya kahle imikhuba yabathengi kanye nokuphendula ngaphambi kwesikhathi kunesidingo esingaba khona. Ekuqaleni yayisetshenziswa ngokuphelele kwimfashini. Uma izinkampani zemfashini (abaklami, ama-stylists, ama-couturiers, ...) benolwazi, bangalindela abancintisana nabo futhi babe nesikhathi esithe xaxa sokubeka izitayela zabo nemikhiqizo yabo, osekuyinto enkulu ukupholisa. Kuhle ipholile kufanele ube ngumuntu onolwazi olukhulu amandla okuhlaziya nokubona emakethe, ungesabi izinselelo, yiba namandla ulwazi lokumaketha futhi ugcine, kunjalo, wazi ngamathrendi adlule nawamanje, njengendlela yokuhlaziya i- ukusetshenziswa imijikelezo, ngaphezu kokuba ngumcwaningi ongakhathali.
Njengoba uzokhipha, i ukupholisa Ngeke isebenze kuphela kwezemfashini, kepha nasemkhakheni webhizinisi jikelele, nakunoma yimuphi umkhakha, umkhiqizo noma umsebenzi, kanjalo amathuba omsebenzi abengapheli.
Un Inkambo yokupholisa imvamisa ihlala phakathi kwezinyanga ezintathu nezingu-3, kuya ngesikhungo esiyikhulisayo, futhi ifakiwe esigabeni se- iziqu ze-postgraduate kanye ne-master. ESpain ifundiswa, ngokwesibonelo, yi-European Institute of Design, eMadrid naseBarcelona.