Amasiko amahle akufanele alahleke, ngakho-ke kwezinye izikhathi, lapha ngikulethela inkambo enhle futhi ethandwayo, enikezwayo mahhala Ngenxa ye- platform UMiriada X. Kuyinto inkambo yokumaketha igxile emabhizinisini ezemidlaloZombili lezi zingqikithi ziyimfashini kakhulu, kokubili ukumaketha kokukhangisa nokwanda kwezemidlalo ezikhathini zamuva.
Ngokulandelayo sizokuchazela sobabili ukuthi isifundo siqukethe ini (i-ajenda nezinhlelo), kanye nokuqina kwayo nosuku lokuqala.
Incazelo yesifundo
Kulesi sifundo uzofunda imiqondo ebaluleke kakhulu ye-Business Marketing kanye nokusebenza kwayo emkhakheni wezemidlalo. Imiqondo efana nohlelo lokumaketha ezeMidlalo, Ukuhlaziywa Kwamandla, Ubuthakathaka, Amathuba kanye nobungozi, Ukuhlukaniswa kanye nokuxhaswa kanye nokukhangiswa kwezemidlalo kuzobonakala kuvalwa ngemiqondo esemqoka ezobhekwa ekuthuthukisweni kweSports Digital Marketing.
Le nkambo siqukethe 6 sessions, lapho kugqanyiswa khona ukubaluleka Kokumaketha Kwezemidlalo ekukhuleni kwebhizinisi kulo mkhakha, ngokususelwa ekuhlaziyweni okusheshayo kokuvela komkhakha wezemidlalo nokuthi ukumaketha kwethulwa kanjani kulo mkhakha ukuze kuthuthukiswe izikhungo ezincintisana kakhulu, kuthuthukiswe imiphumela yebhizinisi labo. futhi ukwandisa ukusebenza kahle kwabaphathi bayo. Izindaba ezifanele zizobhekwa ngendlela ebonakalayo kusukela ekuhlaziyweni kwesigaba sezidingo emkhakheni wezemidlalo, kuthuthukiswe uhlelo lokumaketha kusuka ezinhlotsheni ezahlukahlukene ukuze ekugcineni kwenziwe ukuhlaziywa kwezinqubo okufanele kubhekelwe ukuklanywa kwemikhiqizo yezemidlalo noma izinsizakalo. Futhi ukuthi ungazinikeza kanjani emakethe ngokuxhaswa, ukukhangisa kanye nokuhlaziywa kokumaketha kwedijithali.
Amamojula wesifundo (isilabhasi)
- Iseshini 0: Isethulo. Usuku okuqalwa ngalo: 22/02/16
- Iseshini 1: Ezemidlalo Marketing: Concepts Key. Usuku okuqalwa ngalo: 22/02/16
- Iseshini 2: Uhlelo lokumaketha ezemidlalo - izici ezijwayelekile. Ukuhlaziywa. Usuku okuqalwa ngalo: 28/02/16
- Iseshini 3: Umkhiqizo / isevisi yezemidlalo. Idethi yokuqala: 6/03/16
- Iseshini 4: Ukuxhaswa Kwezemidlalo Nokuxhaswa. Idethi yokuqala: 13/03/16
- Iseshini 5: Ukukhangisa kwezemidlalo. Inqubo, izinhlobo kanye nezigaba. Idethi yokuqala: 20/03/16
- Iseshini 6: Ezemidlalo ukumaketha kwedijithali. Ukulandelana kwezidingo namasu. Idethi yokuqala ngo-27/03/16
Inkambo izoqala ngoFebhuwari 22, 2016 futhi ngokuphelele uzoba ne- Ukuqina kweviki eli-6 (Kufundwa cishe amahora angama-84).
Ekupheleni kwezifundo uzokwazi ukulanda iSitifiketi sokubamba iqhaza esifundweni mahhala. Futhi (izindleko eziphansi) ungacela iSitifiketi sokwenza ngcono.
Le nkambo ine inothi lika-4/5 ngokususelwa kumavoti ayi-12.
El uthisha odlulisayo UJavier Franco Perez we ESAN University.
Ngeminye imininingwane noma ukubhalisa, chofoza lapha.