Six tips for working as a freelance copywriter

Six tips for working as a freelance copywriter

Work like freelance writer It is an interesting career opportunity for those professionals who dream of earning money thanks to their creative ability. The path is not easy; This is the first thing you have to keep in mind. How can you work as a freelance copywriter?

1. Do not accept unpaid tasks

When you send your resume to different media, you will see that some of them propose a free collaboration. Means in which they propose diffusion in exchange for the publication of articles. If you want to earn money as a copywriter, start by adding value to your services. Do not accept this type of collaboration except when that medium really has a very important brand and diffusion, and the frequency of collaboration does not involve a great effort.

2. Off-road writer or maximum specialization

How do you want to approach your career as a copywriter? There are editors who write about many themes and others that focus their trajectory on a specific sector. You can find the middle ground between both options. For example, try to specialize in one sector, but do not close doors to other topics that you feel comfortable with, like, and may be a job opportunity. However, close the door on anything you don't like or find very difficult to write about. Because in that case, work becomes a burden rather than an enjoyment.

Set a rate per item. This option is better than the one in which the payment is established by the number of visits of each article (some media propose this collaboration).

3. Explain what your services are

Many companies still do not know how important it is to have a copywriter who prepares content for the business blog in order to update this corporate medium and improve online positioning. For this reason, when presenting yourself to potential companies, do not limit yourself to detailing the most important aspects of your resume. Also detail what services you offer and how those services can be useful to the company you are contacting.

Follow the posts of The blog of the freelance writer by Roger García. A specialized writer who shares constant publications about the sector. Also look for job offers through specific portals such as Trovit, Indeed or Freelance Work.

4. Set goals

For example, set a specific number of resumes that you want to send out per week. Setting deadlines helps you make better use of your time. Although there are pages that act as an intermediary between editors and companies who hire the services, try to get your own clients since this way you can also define your own rates. Value your work.

5. Submit job samples

When you send your presentation letter to a company, it is recommended that you take advantage of this opportunity to add some links from your portfolio of publications. Add those texts that offer an excellent combination of format and content since visual language is very important. By adding these work samples, companies can assess your writing style.

Register as a freelancer

6. Register as a freelancer

To work as a freelance writer or blogger, start with register as an independent to offer your professional services to companies and prove your collaborations with the corresponding invoices. If you think it is convenient, hire a manager to take care of accounting aspects, for example, the realization of VAT. It is very possible that you feel disoriented with some of these procedures, for this reason, it is positive that you have an expert to advise you.


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